Post-ChatGPT SEO: How AI Search Changes Content Strategy for Bloggers and Writers
Post-ChatGPT SEO feels brutal because clicks stopped being the main “win condition” on many queries, and AI search products increasingly treat your article as training data for an answer box with citations. Google’s own documentation frames AI Overviews and AI Mode as experiences that synthesize answers while surfacing supporting links, sometimes using a “query fan-out” technique that runs multiple related searches behind the scenes. The central idea for bloggers is simple and mildly annoying: content strategy now needs to be built for citation , not just ranking. That means writing pages that a machine can safely extract from, verify internally, and quote in small chunks without losing meaning. Read: How To Start A Blog Using Blogger And What Things You Should Do Before You Start Publishing Read: Top 10 Common Mistakes Every Blogger Makes + Infographic What “AI Search” Really Does Google’s AI features are not a separate internet with separate rules, even though it can feel lik...
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